T.R.A.C.K. | The Digital Product Passport edition
T.R.A.C.K. | The Digital Product Passport edition
Weโre proud to launch the first edition of T.R.A.C.K., a new event format by Howest Cyber3Lab, bringing together industry pioneers, decision-makers, domain experts, and technology leaders.
Our first edition focuses on the Digital Product Passport (DPP) โ a key driver of transparency, circularity, and sustainability across sectors, from manufacturing and logistics to retail and technology.
Discover more and register

Main section
Quick facts
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20 May 2025 09:00 - 16:30 at Wintercircus Ghent
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Blockchain integration | Circular business models | Standardization & Interoperability
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Business | Technical | Legal
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Keynotes | Panel discussions | Discovery sessions
A day filled with innovation, and interaction
With upcoming DPP legislation in the EU, this event comes at a crucial moment for companies looking to understand and anticipate the impact of these changes.
T.R.A.C.K. stands for Trust, Regulation, Access, Compliance and Knowledge โ five themes at the heart of this event.
๐ช๐ต๐ฎ๐ ๐๐ผ ๐ฒ๐
๐ฝ๐ฒ๐ฐ๐
๐น Inspiring keynotes and panel discussions
๐น Hands-on discovery sessions
๐น In-depth insights into the legal, technological, and business aspects of DPPs
๐น Topics including blockchain integration, circular business models, standardization and interoperability
This is more than a conference โ it is an interactive learning experience where innovation meets practice.
๐ช๐ต๐ ๐ฎ๐๐๐ฒ๐ป๐ฑ
๐น Gain insights into the impact of DPPs on regulation and business strategy
๐น Engage with real-life applications and use cases
๐น Connect with innovators, policymakers, and professionals shaping the future
๐น Discover how companies are already implementing DPPs in practice
Bottom section
Dynamic discussions and hands-on exploration of the business, tech, and legal world
Explore the full program and register at https://alwaysontrack.be
We look forward to welcoming you at Wintercircus Ghent!
Contributors
Authors
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Shane Deconinck, Web3 Lead
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Ann Claes, Digital Product Passports Researcher
Want to know more about our team?
Visit the team page